Las Vegas based artist Ryan Nico recently released his debut full-length project Urban Cowboy, alongside the music video for focus track “Nevada.”
Urban Cowboy is an 8-track album where Ryan Nico carves out his own sonic identity at the intersection of pop-country, hip-hop, and R&B, blending hard-hitting rhythmic production with melodic, anthemic songwriting that feels equally at home on a country radio playlist and in a club setting. The album moves fluidly between themes of hustle and self-made ambition, romantic entanglement, resilience, and the kind of road-worn, forward-looking introspection that defines great American storytelling. What ties it all together is Ryan Nico’s distinctly versatile artistry and a vocal delivery that can shift from smooth R&B crooning to a commanding, rap-adjacent cadence without missing a beat. “The meaning behind Urban Cowboy describes me as an artist and person. I grew up in the city, but I have deep Country roots.”
The focus track “Nevada” delivers an anthemic, feel-good sound that fuses sleek pop-country textures with a driving hip-hop beat, capturing the neon-soaked, larger-than-life energy of the Las Vegas Strip – a place of endless possibility, where “all it takes is one roll of the dice, you never what could happen might change your life.” Shot against the dazzling backdrop of the Las Vegas Strip at night, Ryan Nico’s “Nevada” visual follows the artist moving between luxury cars and glowing neon casino signage.
“Urban Cowboy“ Track Listing:
Nevada
Square Up
She’s On Fire
Soul Ties
Earn What You Get
Blue Collar Cowboy
Through The Fire
Long Road Up Ahead
Square Up
She’s On Fire
Soul Ties
Earn What You Get
Blue Collar Cowboy
Through The Fire
Long Road Up Ahead
Las Vegas based music artist “Ryan Nico” is a breath of fresh air, infusing country with rock, blues; and pop with elements of contemporary/alternative R&B that gives his listeners a sound that uplifts and inspires.
Ryan Nico found his passion for music during his time in college, using it as a therapeutic outlet to write down his experiences in a musical format. He got his start participating in and winning freestyle contests, which led him to put his own spin on popular songs, adding his own lyrics over the instrumentals. He credits this experience with helping to form his own style and hone his writing skills, working through trial and error. Nico has a diverse appreciation of all types of genres.Having spent the last decade writing music, Ryan Nico is working to fulfill his goal of creating a sound and brand that is recognized worldwide. Best described as “Good Vibes,“ Nico creates a headspace with his music that will leave his listeners floating on cloud nine.
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